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Evangelist targets one million for Jesus

International outreach ministry Leading The Way has unveiled plans to see one million people come to faith in Jesus over the next seven years.

As Leading The Way celebrates its 30th anniversary this year, the ministry has just unveiled a strategic plan to see one million souls come to Christ as part of their Vision 2025 initiative.

“Over the past few months, we have been celebrating 30 years of God-honouring, soul-saving ministry. With these pivotal milestones, some might be tempted to slow down. But I believe that the years that have passed are only the beginning,” says Leading The Way’s Founder and President Dr Michael Youssef.

He added: “Vision 2025 is the fruit of many years of prayerful strategy ... God has given us the goal and positioned us to reach it. The infrastructure is in place. We have 30 years of experience. Without Him, we are powerless. With Him, all things are possible.”
Dr Youssef will be touring the UK later this month conducting a series of media interviews and meetings with key Christian leaders, influencers, and decision-makers to share the exciting plans behind Vision 2025, which include the following strategic initiatives: 

1 Expand Media Footprint in the UK  – Buy more strategic air time and produce new evangelistic content for non-Christians

2 Reach Muslims Here at Home – Increase our media and follow-up ministry in the UK   
3 Expand Discipleship Network in Middle East – Grow our field teams, create more resources, and foster a support network for underground churches     

4 Double Audience of THE KINGDOM SAT – Create more programming and air more LIVE broadcasts

5 Host Strategic Evangelistic Events – Bring Dr Youssef’s preaching ministry to strategic places around the world

6 Distribute 100,000 More Navigators – Expand our network of distribution partners and target unreached areas  
7 Target a New Generation – Develop content for millennials and saturate digital platforms with Biblical teaching

Many Christian leaders have already expressed their support for the initiative:

Author and speaker Rev Dr RT Kendall, former Senior Minister at Westminster Chapel, says: “I am honoured to be on the European Board of Leading the Way. I know of no minister on the planet who maintains integrity of the Gospel and integrity of his personal life as Dr Michael Youssef. I commend him and his ministry, and this bold and ambitious vision to see the Gospel proclaimed powerfully and effectively throughout the UK and the rest of the world, without any reservation.”
And speaker, author and broadcaster Gerald Coates adds: “Millions reached with the gospel – an expected one million responses to receive Christ and get help with discipleship. What a vision! This deserves our support.”

Dr Youssef concluded: “Over the past three decades, God has sovereignly positioned Leading The Way to share His Truth in every corner of the globe. Now, we are preparing to use our strategic position to see His Kingdom come in an even greater way.

“Everything we have done up to this point has been in preparation for such a time as this. God has given us a unique platform to share His Truth with every nation. And there is no time to lose.”

Find out more about Vision 2025 at

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